Samsung products displayed at a supermarket in Ha Noi. — Photo kenh14.vn

Samsung Vina Company has introduced a promotional programme for the upcoming Tet (Lunar New Year) holiday for buyers of Samsung products.

Accordingly, from December 1, 2016 to January 28 2017, lucky customers will have the opportunity to win up to VND1 billion (US$44,000), along with other attractive prizes -- six Samsung SUHD televisions and six AddWash washing machines -- while buying televisions, music devices, refrigerators and air-conditioners.

The programme is aimed at responding to customers’ support for Samsung products over the past years, the company said.

Samsung Vina also announced the launch of the new 360 Cassette air conditioning unit with an omni-directional airflow discharge, which eradicates cold air drafts and increases cooling speed for a truly premium cooling experience.

The ground-breaking bladeless circular design results in even cooling with minimal loss in air flow, setting a new standard for multi-directional Cassette units, the company said.

Unlike previous traditional air conditioning units, the cutting-edge design of the bladeless 360 Cassette delivers zero angle airflow, producing a layer of cold air and increasing air flow by 25 per cent.

The rounded design of the Samsung 360 Cassette creates a circular air wave, which consistently controls the temperature of the room by providing an even distribution of air across a full 360 degree direction. The bladeless design of the unit also results in a 34 per cent increase in cooling speed, the company added. — VNS