VinPro will be launched at Vincom Centre Dong Khoi in HCM City on March 21.— VNS Photo

HA NOI (Biz Hub) — A Vingroup official announced the establishment of the firm's new technology and electronics retail chain brand called VinPro today.

A group representative said opening the chain is part of the group's strategy to become a leading retail brand in Viet Nam, adding that it will open four VinPro stores in Ha Noi and HCM City on March 21.

The chain will have two models: VinPro and VinPro+. VinPro will be based in all Vincom trading centres, while the VinPro+ will be located in different places in major cities and provinces across Viet Nam.

The chain's products are categorized into seven groups: phones, computers, laptops, electronics, refrigeration, appliances and accessories.

The first four VinPro stores will be opened at Royal City, Times City in Ha Noi and Dong Khoi and Thu Duc in HCM City on March 21.

On the occasion, the group will offers discounts and incentive programmes to attract the local consumers.

The group also plans to open 25 VinPro and 100 VinPro+ in 2015 to cater to domestic demand for technology and electronic products. — VNS