Saigon Co.op has launched a programme in collaboration with Brand Loyalty that enables customers to collect a set of high-quality crystal imported from Germany. — VNS Photo

Viet Nam’s leading retailer Saigon Union of Trading Co-operatives (Saigon Co.op) has launched a programme in collaboration with Brand Loyalty that enables customers to collect a set of high-quality crystal imported from Germany.

The progamme is targeted at customers who have Co.opmart cards and shop at Co.opmart, Co.opXtra and Co.op Food, Saigon Co.op’s retail chains.

Under Accumulating Stamps to Exchange for Gift, customers get a stamp for every VND200,000 (US$8.7) they spend. When they have at least 30 stamps, they can exchange them for glasses and other items, all lead-free products made by Germany’s Spiegelau.

Nguyen Anh Duc, permanent deputy general director of Saigon Co.op, said by launching the programme the co-operative wants to offer more benefits to its loyal customers.

The programme will run until July 30. — VNS