US network strategy and technology company Ciena appointed Dion Leung regional managing director of Asia Pacific on June 19. Based in Singapore, he will lead the company’s strategy and execution in the region’s emerging markets.

Ciena has also brought on new regional experts who boast a wealth of experience in Asia’s emerging markets, including Wong Kian Soon as sales engineering manager for North Asia, supporting Hong Kong, Taiwan, China, Thailand and Viet Nam in addition to Malaysia; Kok Chen Lim as new sales engineer also based in Malaysia and Vu Duc Ngoc as new sales engineer based in Viet Nam.

“Digital transformation occurring across Asia is forcing network operators to rethink how they architect their networks. Ciena continues to expand our reach and influence in the region with local leaders and experts who can guide customers towards implementing adaptive networks that are capable of supporting current and future capacity demands,” said Rick Seeto, vice president and general manager of the Asia Pacific and Japan.

Asia’s emerging markets present many opportunities to Ciena as network operators look to transform their networks to meet the rapid growth and future demand, driven by continued wireless evolution, Internet of Things and increasing user consumption of digital and cloud content.

Ciena currently serves more than 1,300 customers worldwide and operates in more than 10 countries across the Asia Pacific and Japan. It serves many leading operators in the region, including Telstra (with Ericsson), DOCOMO PACIFIC, SK Telecom and KDDI. Ciena is working with many telecommunication firms in Viet Nam, including MobiFone, Vietnam Telecoms National and One Communication Corporation. — VNS