FrieslandCampina Viet Nam launches new products

Thursday, Dec 08, 2022 16:26

Being launched in Vietnam, FrieslandCampina Professional takes pride in nourishing passion of the “F&B heroes”, enhancing their creativities with crème de la crème ingredients. Photo FrieslandCampina

FrieslandCampina, one of the world’s largest dairy cooperatives, has introduced FrieslandCampina Professional, a high-quality food solution portfolio in Viet Nam, at the Vietnam Foodtech international food expo held in HCM City from December 7 to 10.

As part of the leading global nutrition group, FrieslandCampina has seen its milk, dairy-based materials and F&B segments confirm their enormous potential in global revenues and growth.

One of the key contributors to this success is the contribution of FrieslandCampina Professional.

Since its establishment, FrieslandCampina Professional has gone from strength to strength, becoming a leader in Europe, with increased trust and patronage from major partners and customers.

It is now quickly expanding to many other markets including Asia.

FrieslandCampina Professional’s debut in Vietnam has attracted significant attention from authorities, food associations and food and beverage enterprises.

Visitors to the event also had the chance to enjoy the art of baking showcased by the company’s brand ambassador, Chef Otto Tay, the winner of the 2019 World Pastry Cup, with high-end FrieslandCampina Professional ingredients.

FrieslandCampina Professional has been making nonstop efforts to swiftly grow beyond Europe, with it popularly found in more than 30 countries worldwide.

Having excellent understanding of customers’ demands, FrieslandCampina Professional is proud to become a supplier to hundreds of thousands of global giants in the F&B industry such as Starbucks Coffee, Gloria Jean’s Coffee, Cafe Amazon, McDonald’s, Burger King, KFC, and Jollibee and in the hospitality industry like Marriot International and Hilton Hotels and Resorts.

In Viet Nam, FrieslandCampina has invested heavily, which helps it go from strength to strength in an aim to bring better nutrition to Vietnamese consumers.

In its 25-year journey of development, FrieslandCampina Viet Nam has been a trailblazer in formulating a comprehensive system for safety, quality and high nutritional requirements in the dairy industry.

The presence of FrieslandCampina Professional in Viet Nam is expected to make the domestic F&B industry more active, enabling it to cash in on the huge consumption in a nation of almost 100 million people.

Viet Nam’s F&B market is reported to offer big consumption of foodstuffs and drinks, and account for the highest proportion (35 per cent) of people’s spending.

It is estimated to account for 15 per cent of GDP, with rapid and consistent growth forecast for the upcoming years.

A recent report indicated that Vietnam's F&B industry could achieve a compounded annual growth rate of 8.65 per cent from now to 2026.

The government has prioritised the industry for strategic development in 2025-35.

FrieslandCampina, with the FrieslandCampina, with the launch of FrieslandCampina Professional in Viet Nam, continues to affirm its prolonged expansion of long-term business activities in the country. FrieslandCampina Professional will continue to win the trust and patronage of Vietnamese consumers and professional bakers and chefs with its high-quality dairy product lines, including Debic, Dutch Lady Professional and Kievi.

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