Bach Hoa Xanh (a member of Mobile World Group) and MoMo have announced a strategic cooperation that turns the later into the first e-wallet to be accepted as a payment method at Bach Hoa Xanh stores.

This means, besides payment by cash and card, customers can now make payments using MoMo when shopping at more than 500 Bach Hoa Xanh stores in HCM City. This payment method will soon expand to all Bach Hoa Xanh stores nationwide.

Previously, MoMo was one of the payment methods available on Bach Hoa Xanh's online shopping channel. The new move marks a comprehensive cooperation between the two sides from online to offline to increase customer experience and convenience in modern retail, and promote cashless payment.

“MoMo is delighted to be the first e-wallet accepted as a payment method at Bach Hoa Xanh stores, bringing consumers a convenient and easy shopping experience, especially during the approaching Lunar New Year,” said Nguyen Linh Trang, director of the Payment and Daily Service Centre of MoMo.

MoMo will continue to be a reliable strategic partner of retailers and businesses to contribute to promoting Viet Nam's digital economy, she said.

“The cashless payment trend is contributing to improving customer experience and optimising business operations, especially in the retail sector. Comprehensive cooperation with MoMo super app from online to offline helps Bach Hoa Xanh to catch up with the cashless payment trend in the fastest way, while reaching more customers through MoMo’s diverse ecosystem of more than 31 million users," said Truong Hong Hoang, multicat business unit director at Bach Hoa Xanh.

To make the partnership, from now until December 31, 2022, all users who choose to pay with MoMo at Bach Hoa Xanh stores in HCM City will receive a 50 per cent discount (maximum of VND30,000) for any bill.

In particular, users can choose to pay with postpaid wallet, a ‘buy now, pay later” feature on MoMo. — VNS