Vinamilk products were among products honoured by the Viet Nam national branding programme. — VNA/VNS Photo Quynh Trang

The Ministry of Industry and Trade has warned about the impersonation of the Viet Nam national branding programme for the purpose of fraud.

The ministry said that the national branding programme secretariat recently received information that some organisations were impersonating members of the secretariat to approach firms and ask them to register and provide support to the programme.

The secretariat stressed it did not authorise, coordinate or allow any organisations or individuals to represent the Viet Nam national branding progammes in providing consultancy and support to firms in registering for the programme.

Firms who were interested in the programme could contact the secretariat for detailed instructions at: Viet Nam national branding programme, the Viet Nam Trade Promotion Agency, the Ministry of Industry and Trade – No 20, Ly Thuong Kiet Street, Hoan Kiem District, Ha Noi (Tel: +84 24 39347628 (ext. 70, 71, 72, 76, 77,178) email: thqg@vietrade.gov.vn, ptnl@vietrade.gov.vn and website: www.vietrade.gov.vn).

The national branding programme was ratified from 2003 with an aim to develop Viet Nam’s image as a country of high-quality products and services to contribute to boosting trade and national competitiveness.

The seventh ceremony to honour firms with products selected by the programme was expected to be held in the fourth quarter of this year. Registrations for evaluation of products by the programme must be before the end of March. — VNS