Starbucks Viet Nam on Friday opened its first Starbucks ReserveTM Coffee Bar in Ha Noi, the first of its Reserve experience bars in Viet Nam.

In addition to the classic Starbucks menu, the experience bar in the new store will introduce customers to Starbucks Reserve coffees and different brewing techniques to help explore a variety of exceptional tastes and flavours of rare and small-lot Reserve coffees from around the world.

“The new Ha Noi store will excite customers with a unique coffee experience in an environment that showcases the finest coffees from around the world, while honouring Viet Nam’s rich heritage and culture,” said Patricia Marques, general manager of Starbucks Viet Nam.

In the new store located at 6 Nha Tho Street in the city’s old quarter, customers can enjoy a range of brews, including Siphon, Nitro Cold Brew, Pour-over, Coffee Press and Black Eagle expresso machine.

In the press meeting on Thursday, Starbucks Viet Nam announced its donation to Room to Read’s Literacy Programme in Viet Nam, which seeks to transform the lives of children by developing literacy skills and the habit of reading among primary school children. The coffee shop chain is committed to donate VND20,000 (roughly $1) for every purchase of merchandise and bags of whole coffee beans from the new store.

Starbucks opened its first store in Viet Nam in February 2013 in HCM City. The market has expanded to 27 stores in Ha Noi and HCM City with one Reserve store in Ha Noi. – VNS