Standard Chartered has been named Best Retail Bank Vietnam at the prestigious Annual Retail Banker International Asia Trailblazer Awards 2024.

This marks a remarkable third consecutive year win for the bank, a testament to its unwavering commitment to innovation, and providing its clients with a seamless banking experience.

Standard Chartered is committed to digital-first strategy and SC Mobile serves as the primary banking channel for client’s transactional and service needs with enhanced digital experience. Standard chartered stands as one of the leading market players in digital space as demonstrated in the Market Benchmark study from Finalta by McKinsey, boasting a substantially high digital adoption with 99 per cent of clients enrolling for digital banking facilitated by digital on-boarding, instant transaction processing and self-service capabilities.

With Standard Chartered’s global expertise and network, the bank also increased its focus across affluent, personal and SME Banking segments by leveraging the partnership programmes and open banking ecosystem such as Vietnam Airlines partnership to strengthen client proposition, entrustment lending partnership with Home Credit Vietnam enables nationwide consumer lending distribution, SME partnership with MISA (top local ERP provider), delivering digital e-invoice financing for SME ecosystem.

Harmander Mahal, Head of Wealth and Retail Banking for Việt Nam and Asia Cluster Markets at Standard Chartered Bank, said: “We are honoured to be recognised by our clients and the industry through this prestigious award, coinciding with the celebration of Standard Chartered’s 120 years of presence in Việt Nam with our valued clients and business partners. This award underscores our commitment to innovation and exceptional client experience, which has driven sustained organic growth. With the rapidly evolving financial service ecosystem in Việt Nam, we have been investing significantly in people, technology, digital and analytics capabilities to provide our clients with a seamless banking experience.”

Retail Banker International Asia Trailblazer Awards celebrates the best-in-class retail banking institutions for their innovative service offering and commitment to customer excellence. The winners of the Retail Banker Asia Trailblazer Awards 2024 exemplify the agility, innovation and strategic foresight required to thrive in this dynamic, challenging and highly competitive sector.

Standard Chartered Vietnam has also been named Best Foreign Retail Bank in Việt Nam in 2023 for the third consecutive year and Best Digital Bank 2023 by a UK-based International Finance Magazine. — VNS