MoMo is most popular fintech on social networks in 2022

Super app MoMo was the most popular online payment option on social networks last year with a total score of nearly 150, four times the runner-up’s score, according to a fintech industry ranking by social listening platform Reputa.

Popular e-wallets in Viet Nam. MoMo was the most popular fintech on social networks in 2022. — Photo courtesy of MoMo

Super app MoMo was the most popular online payment option on social networks last year with a total score of nearly 150, four times the runner-up’s score, according to a fintech industry ranking by social listening platform Reputa.

Nguyen Ba Diep, co-founder of MoMo, said: “Through content on social networks we want to develop the relationship between MoMo and users, listen more and get closer to users, thereby continuing to develop many new features and services.”

Last December MoMo became the only fintech to be named in the 2022 Best Brand Rankings in Viet Nam by British market research firm YouGov.

It also topped YouGov’s Bank and Payment System Consideration Rankings in Viet Nam for 2022.

Last year MoMo won two other prizes at the Excellent Make in Vietnam Digital Product Awards given away by the Ministry of Information and Communications: the silver award in the e-Government category and the Top 10 Make in Vietnam Best Digital Products in the Digital Economy category. — VNS

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