A corner of the BMW World Expo in Ha Noi. – Photo Viet Thang

HA NOI (Biz Hub) – The second BMW World Expo opened in the capital city on May 6, at the National Convention Centre.

According to Euro Auto, the authorised importer of the BMW Group in Viet Nam, about 60 new models from BMW, Mini and Motorrad are being introduced at the four-day show.

The "Future of the automobile" expo has been organised by the BMW group to celebrate its 100th anniversary.

During the show, Bridgestone once again partners with BMW at the BMW World Expo with the key message "Future of Automobile".

Hiroyuki Saito - Bridgestone Vietnam General Director said, "We are happy to co-operate with BMW for the second time in Viet Nam to offer our valued customers the experience of ‘high quality tyres for luxury cars'. Bridgestone and BMW share the common values of safety and driving pleasure behind the wheels, so that each customer's journey is not only as safe as hanging around the city, but also as exciting as being on a race track."

To Bridgestone, a car with a full package of modern technology will hardly perform at its highest capacity without the appropriate tyres. To ensure this, right from the first step of designing a new car, engineers of BMW and Bridgestone have been working closely to research and develop the most appropriate tyres for every vehicle model, constantly for over 20 years.

Customers attending the BMW World Vietnam can experience the results of this co-operation when taking the wheel of 20 BMW and MINI cars at the event. Guests who participate in a test drive will feel the high-class level and the sophistication when the world's largest tyre company combines with the number one premium car brand in the world.

Nguyen Dang Thao - CEO of Euro Auto, the authorised importer of BMW Group officially in Viet Nam said: "For the last 100 years, the BMW Group has been the leading company in innovation and future-oriented technologies. BMW customers are very knowledgeable about cars, they are also more demanding when choosing tyres. After previous experiences with Bridgestone tyres, our customers have trust and wish to have more experiences with this brand."

Bridgestone is a leading brand in the tyre industry which consistently meets production and quality standards set by BMW, even in the most severe operating conditions. Besides, Bridgestone also pioneers to create new tyre technology. Run-flat is a phrase which has become a quality benchmark for tyres today. – VNS