VN, Argentina to boost wine trade

Thursday, Nov 15, 2018 17:13

Vietnamese importers taste wine and seek partners from Argentina at the event. — VNS Photo Phuong Thao

With an increase of 10 to 12 per cent annually in wine consumption in the Vietnamese market, it is an appropriate time to promote the export of Argentina’s wine to this Southeast Asia country.

The statement was made by Noris Rivarola, co-ordinator of PRO Mendoza, a Commercial Promotion Agency of Mendoza Province in Argentina, at a business to business (B2B) forum held in Ha Noi on Thursday.

The conference was organised by the Argentine Embassy in Viet Nam in co-operation with PRO Mendoza to host delegates from Mendoza, in Viet Nam to promote wine trade and seek potential importers.

Through this event, Vietnamese businesses can meet and negotiate directly with Argentinean partners about importing wine products from Mendoza to Viet Nam.

“Viet Nam is a potential market for wine promotion thanks to its growing economy, big population and good food – a significant factor for drinking wine,” Hugo Stabio, Commercial Director of Argentina’s wine producer Alto Cedro, told Viet Nam News.

According to Hoang Le Giang, general director of Viet Nam’s wine importer SSP Group, the wines of Argentina are not as popular in the Vietnamese market as wine from other countries such as Chile, France, Spain and Italy because Argentina’s wines have not been advertised in the country.

However, Giang revealed his company is going to import a line of Argentinean wine into Viet Nam, and he hoped to find an appropriate partner through the business forum.

Argentina is currently the second biggest trade partner of Viet Nam in Latin America, while Viet Nam is the fifth trade partner of Argentina in the global market.

Last year, bilateral trade between Argentina and Viet Nam reached more than US$3 billion, with Argentina’s exports to Viet Nam reaching $2.5 billion.

Argentina mainly exported animal feed, fur products and cereals to Viet Nam and imported from the Southeast Asia nation some products such as garments, footwear, electronic goods, wood, rubber and coffee.

In the first nine months of 2018, two-way trade turnover hit approximately $2.1 billion. The two countries target expanding the variety of export products from both sides, focusing on fruits in the upcoming time, Carmen Rivero, Secretary of Argentina’s Embassy in Viet Nam, told Viet Nam News. — VNS

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