The 2018 Promotion Fair opened at the Phu Tho Indoor Stadium in HCM City’s District 11 on August 29, with 240 exhibitors showing off their products.

Garment and textile enterprises account for almost a third, and they include brands such as Viet Tien Garment JSC, Viet Thang Garment Company, Tay Do Garment Company.

Food businesses account for 26.3 per cent (Tai Ky Food Flour Corporation, Satra Vissan), with the rest being electronic, household appliances and consumer goods companies.

They are displaying and selling many of their products and services at 450 booths.

Speaking at the opening ceremony, Nguyen Phuong Dong, deputy director of the city Department of Industry and Trade, said the fair offers good shopping options for locals as well as tourists.

It is also a good opportunity for businesses to introduce their new products and promote their brands to enhance their competitiveness and help effectively implement the "Vietnamese people give priority to using Vietnamese goods" campaign, he said.

There are many attractive promotions on offer by enterprises like a golden hour, discounts of 10 to 49 per cent and gifts given to people buying products.

It also features performances of popular singers, artists and comedians, and a competition titled Your Style X Thien Viet.

Organised by the department’s Centre of Support for Industries Development and Thien Viet Advertising and Commercial Promotion JSC, the expo will go on until September 3.

The Promotion Fair is the first event in September’s annual “Sales Promotion Month” in HCM City.

The month includes tens of thousands of promotional programmes and activities such as a special promotion week for online sales and trade promotion fairs across the city. — VNS