Ha Noi promotes consumption of farming products

Friday, Jun 04, 2021 07:44

Plums and mangoes that meet Vietnamese good agricultural practices (VietGAP) standards from Son La Province are packaged before delivery to Ha Noi. For Son La Province’s fruits, Big C and GO! is promoting products on their website and online channels. — VNA/ VNS Photo An Dang

Ha Noi's Department of Industry and Trade has implemented a series of solutions to promote consumption of agricultural products from COVID-hit localities.

Tran Thi Phuong Lan, the department’s acting director, said the department would coordinate with those localities to create connections between local businesses and cooperatives with distributors, supermarkets, processing enterprises, fruit shops, and small traders in Ha Noi. This aims to enhance the consumption of local agricultural products in the Ha Noi market.

The capital city also prioritises supporting businesses in transporting and trading goods to create favourable conditions for the localities in selling the agriculture products in Ha Noi.

In addition, the department provides places for local businesses to sell agricultural products and fruits in Ha Noi during the harvest season.

The department also cooperates with the Trade Promotion Department of the Ministry of Industry and Trade to promote trading of goods on e-commerce sites, Lan said

Le Manh Phong, director of Big C in the North, said the Central Retail Group has implemented a programme selling goods from Bac Giang Province across the system of 18 Big C and GO! stores in the North since May 25. GO! and Big C are expected to sell hundreds of tons of agricultural products from Bac Giang under this programme.

For Son La Province’s mango and longan, Big C and GO! is promoting products on their website and online channels such as Zalo or Sales App.

Nguyen Thi Kim Dung, director of Co.op Mart Supermarket, said from May 29, more than 50 tonnes of fresh lychees from Bac Giang and Hai Duong were sold in the Co. op Mart system in the North. In 2021, the Co.op Mart supermarket system expects to sell 400 tonnes of lychees and more than 500 tonnes if the COVID-19 pandemic is controlled well.

To support businesses in selling agricultural products of pandemic-hit localities, Lan also suggested those localities require businesses, cooperatives and households to ensure origin and quality of products and implement regulations on COVID-19 prevention.

Previously, Ha Noi supported localities in selling more than 130 tonnes of Chi Linh chicken (Hai Duong), 14,000 tonnes of vegetables, fruits and seafood from the provinces of Hai Duong, Quang Ninh, Ha Giang and Soc Trang.

According to the department, in the first five months of 2021, distribution channels, supermarkets, and food chains in Ha Noi sold 53,000 tonnes of agricultural products from other provinces and cities with a total value of VND680 billion. VNS

Ha Noi to host first livestream on OCOP products

The first-ever livestream promoting products of Ha Noi’s “One Commune, One Product” (OCOP) programme will be held on June 6, announced the organisers on Wednesday.

The three-hour livestream is slated for June 6, starting from 9am, and can be watched on the OCOP Live Facebook page and VTC Now.

Organised by the Hanoi Coordination Office for New-style Rural Area Building together with the ASEAN Digital Conversion Research Institute (ASEAN Academy), the event aims to support stakeholders in the production, sale and marketing of OCOP products through digital technologies and e-commerce platforms, especially against the backdrop of COVID-19.

It is hoped to motivate stakeholders in the programme in Ha Noi and across the country at large to improve marketing skills and offer their products online via livestreaming, so as to reach more customers in the digital era.

The capital city is home to some 1,054 OCOP products.

 

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