Truong The Vinh and other members of the Voi Bien band. — Photo courtesy of Voi Bien band

The Voi Bien band founded by Truong The Vinh has released its first MV Happyn on Truong The Vinh's official music channel.

GW Entertainment has invested in the band to help create "a boom" in the Vietnamese music market in the near future.

COVID-19 has caused the worldwide music market to fall into a serious crisis, and investment changes have occurred in the Vietnamese music market as well as in global markets.

The investment in Voi Bien band will help the band polish their composing, mixing, choreography and stage performances, and will promote the band's image among audiences.

The president of GW Entertainment, Nguyen Hoang Quoc Huy, said: “The Vietnamese music market still lacks songs that have a deep meaning for those who have fastidious demands or have unique musical tastes."

"That's why we expect Voi Bien music activities to be positive and inspiring, and we will invest to help their composition and performance, which will add new colours to the music market."

Live performances combined with dance and energetic, joyful melodies and lyrics composed by Vinh will be released this year.

“Voi Bien is the name that portrays the colour of my music. The most cheerful, optimistic and inspirational music is what I want to give to audiences who love music," Vinh said, who introduced the band to GW Entertainment.

After the release of MV Happyn, the band plans to release an MV for the song Gian Choi Thoi (Getting Angry for Fun) on October 5.

Vinh composed the song and sings it with others members of the band on the MV. — VNS