As a new school year approaches, many supermarkets and bookstores have launched big promotions designed to boost sales of stationery and other items.—VNS Photo

HCM CITY (Biz Hub) – As a new school year approaches, many supermarkets and bookstores have launched big promotions designed to boost sales of stationery and other items.

The Co.opMart supermarket chain has co-ordinated with its partners to offer discounts of up to 47 per cent on 800 items, including student uniforms, notebooks, pens, other school supplies.

The chain will also set aside about VNĐ4 billion to present 800,000 notebooks as gifts for shoppers on July 20-21.

French supermarket chain Big C is also running a discount programme called Go to School with Kids until July 22.

The programme offers special discounts of five-50 per cent on more than 700 items including notebooks, pens, uniforms and school bags.

Many bookstores in HCM City, including Thang Long, Nguyen Van Cu, Van Lang and Gia Đinh, are offering 10-15 per cent discounts on textbooks, notebooks backpacks and other items.

Nguyen Thi Hong Van of Binh Thanh District said she buys all school supplies for her son under a Big C promotion programme that helps her save 20-30 per cent over their market prices.

In a special effort to help disadvantaged children, Big C will collect used clothes and books for 2-12 year olds at all its 24 outlets nation-wide.

Donors will be awarded 1,000 points on their member cards for each book contributed and a VNĐ10,000 voucher for each shirt or pair of trousers.

On the occasion, Big C will attempt to hold the a clothes collection day at the Long Bien Big C store in Ha Noi on July 21. — VNS