Opportunity for Vietnamese handicrafts to go global

Tuesday, Nov 22, 2022 18:37

Handicraft production at Indochina Creative Development and Investment JSC. — Photo courtesy of Alibaba

B2B e-commerce platform Alibaba.com recently introduced its Verified Supplier Membership to sellers in several global markets and, so far, Viet Nam has the most Verified Suppliers.

The main markets, along with Viet Nam are China, Italy, South Korea, India, Pakistan, Malaysia, Thailand, Singapore and Turkey.

One of the successful Vietnamese Verified Suppliers on Alibaba.com is Indochina Creative Development and Investment JSC with the brand Viettime Craft. Established in 2007, the company specialises in the production of handicraft products including baskets and lacquerware in Viet Nam. Its products have been exported and received warmly by customers from Europe, the US, Australia, and Asia over the years.

Viettime Craft became a Gold supplier of Alibaba.com in 2015 and got the first order after two months of business.

Hoang Thanh Tam, CEO of Indochina Creative Investment & Development JSC, said: “Since becoming a Verified Supplier, the number of visitors to our Alibaba store each month ranges from 20,000 to 30,000, with 300 to 400 orders per month. These are six times the industry average on Alibaba.com and our transaction value has reached US$5 million.”

In 2018, a factory meeting American and European standards was launched. Since then Viettime Craft has continuously expanded its business and prepared internal resources so that by 2022, the business confidently upgraded its booth to Verified Supplier on Alibaba.com.

By introducing the Verified Supplier Membership package, Alibaba.com would like to emphasise Vietnamese SMEs' production capability, product and service quality to global B2B buyers in order to create more business opportunities. — VNS

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