The three highest floors of Bitexco Tower in HCM City will house the Heineken museum from now to the end of the year.

Visitors will pay VND250,000 (US$11) to enter the museum to learn about the development process of the Holland beer brand through “The World of Heineken” exhibition, which has interactive technology.

The exhibition includes explanations about the beermaking process, advertising videos, and the company’s brand name development, which has 250 breweries and drink products sold in 179 countries.

In Viet Nam, Heineken has a total of six plants, located in the central provinces of Quang Nam, Da Nang, the southern provinces of Tien Giang and Ba Ria – Vung Tau; and HCM City and Ha Noi.

Each year, Heineken contributes 0.75 per cent to national GDP. It has created 200,000 jobs in Viet Nam. — VNS