Vina Star Motors gets new name

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Vina Star Motors, the exclusive distributor of Japan's Mitsubishi Motors Corporation in Viet Nam, was officially renamed Mitsubishi Motors Vietnam (MMV) this month.

2015 Mitsubishi Outlander Sport Quick Spin. — Photo autoblog.com
HA NOI (Biz Hub) — Vina Star Motors, the exclusive distributor of Japan's Mitsubishi Motors Corporation in Viet Nam, was officially renamed Mitsubishi Motors Vietnam (MMV) this month.

Along with this change, members of Mitsubishi Japan have also increased their capital contribution from 50 per cent to 82 per cent in MMV.

The corporation's registered capital is more than VND365.4 billion (US$16.4 million).

Viet Nam is considered one of the most important markets, and therefore, the uniformity of this global brand is a strategic move of Mitsubishi Motors. The move also reaffirms its long term and sustainable commitment to continue bringing "made-in-Japan" high-quality products and services to Vietnamese consumers.

There are plans to introduce new models to Vietnamese consumers in July this year, which are fostered by "Mitsubishi-ness", with designs that are elevated to a higher class, embodying a whole new design language – Dynamic Shield. — VNS

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