The Truong Hai Automobile JSC unveils new prizes for four models – the Peugeot 208, 408, 508 and RCZ – in Viet Nam market with a reduction from VND20 million to VND 240 million. — VNS Photo

QUANG NAM (Biz Hub) — The Truong Hai Automobile JSC (Thaco) has reduced the prices of four models – Peugeot 208, 408, 508 and RCZ – in the Vietnamese market, by VND20 million to VND 240 million.

The new prices of the four models became effective on April 1.

Director of Thaco's touring car department Bui Kim Kha told Bizhub yesterday the prices were reduced due to the fall in the exchange rate between the Euro and the Vietnamese dong.

The prices of Peugeot 508 and RCZ have been cut by VND185 million ($8,800) and VND240 million ($11,400), respectively.

Peugeot 508 is now selling for VND1.39 billion, or US$66,000, the previous price being VND1.575 billion, or US$75,000.

With its balalanced, sporty and sophisticated design the Peugeot RCZ is one truly stunning coupe. From the double bubble roof to the low driving profile there's never been a car quite like it. — VNS Photo

Meanwhile, the price of sports model RCZ has been reduced from VND1.995 billion ($95,000) to VND1.75 billion ($83,000).

Peugeot 208 is selling for VND890 million ($42,000), down from the previous price of VND948 million ($45,000), while the price of Peugeot 408 (Deluxe) has been cut from VND945 million ($45,000) to VND925 million ($44,000).

Thaco has opened seven showrooms with 3S designs (sales-service-spare parts) nationwide and plans six more by the end of this year, following the first roll-out of the locally manufactured Peugeot 408 model in the Truong Hai-Chu Lai Auto Complex in the central Quang Nam Province last year.

Thaco, the largest automobile manufacturer in Viet Nam, produces and distributes vehicles for Kia from South Korea, Mazda from Japan and the French giant Peugeot. — VNS