Pico Play, a subsidiary of Pico Group, said it will launch a representative office and fabrication factory in Việt Nam in the second quarter of this year, which will act as a gateway, facilitating Pico Play’s access to the Asian market.
Viet Nam''s consumption of electronic and electrical appliances is
expected to rise from 7.3 per cent to 11.9 per cent by 2020, thanks to a
new focus on its youthful consumers.
The consumer electronics market is set for a strong period of growth
with many new stores opening amid a revival after a downturn, industry
insiders forecast.
Although the local media has reported that Thailand''s Central Group
has purchased 49 per cent of Pico, the representatives of either party
have yet to confirm the deal.Pico is one of the five largest electronics retailers in Ha Noi.
Vietnamese micro satellite Pico Dragon transmitted its first signal to
the Viet Nam National Satellite Centre (VNSC) early in the morning on
November 20.
South Korean retailer Lotte Mart had rented 20,000 sq.m of retailing space at the Mipec Tower in Ha Noi in a plan to invest in 60 supermarkets and trade centres nationwide.