A view of Crowne Plaza Danang City Centre. — Photo Courtesy of IHG Hotel & Resorts

IHG Hotels & Resorts (IHG) has recently announced the signing of Crowne Plaza Danang City Centre under a management agreement with Regis Bay Vietnam Investment Joint-Stock Company.

Scheduled to open later this year, the 283-key property will help meet the growing demand for meetings and events in the city while offering guests a choice of rooms and suites with picturesque views of the Đà Nẵng landscape or Hàn River.

Rebranded from the existing Bay Capital Danang Hotel, this quick conversion adds to IHG’s growing portfolio of Crowne Plaza hotels in Việt Nam, joining properties including Crowne Plaza Phú Quốc Starbay and Crowne Plaza Vĩnh Yên City Centre.

“We are delighted to continue IHG’s growth in Việt Nam by introducing Crowne Plaza Danang City Centre – our first project with Regis Bay Vietnam Investment Joint-Stock Company. This signing builds on the strong presence IHG has developed in central Việt Nam in recent years, which has included the successful opening of voco Ma Belle Danang,” said Chris Anklin, senior director, development, South East Asia and Korea, IHG Hotels & Resorts.

“There’s plenty more to come, too, as we double the size of our portfolio from 16 hotels to more than 40 in the next few years, introduce more brands and deliver more fantastic stay experiences for the region,” he confirmed.

As the commercial centre and transport hub of central Vietnam, Đà Nẵng aims to become a market leader for business travel in the Asia-Pacific region, which is forecast to be worth about US$800 billion by 2027.

Đà Nẵng, known as the ‘city of the sea’, is the fourth largest city in Việt Nam. With its magnificent mountainous coastline and picturesque beaches, its calm, cool waters provide an idyllic setting for activities including fishing, water-skiing, diving, and yachting. — VNS