The campaign, entitled “Nao cung tap ngay! Vi mot Viet Nam khoe manh, hanh phuc! (Let’s exercise for a healthy and happy Viet Nam), will last until the end of 2022. — Photo Herbalife Vietnam

Herbalife Viet Nam has partnered with the Viet Nam General Department of Sports and Viet Nam Olympic Committee to launch a campaign to encourage people to exercise regularly from November 11.

The campaign, entitled “Nao cung tap ngay! Vi mot Viet Nam khoe manh, hanh phuc! (Let’s exercise for a healthy and happy Viet Nam), will be rolled out in three main phases running until the end of 2022.

To inspire the general public to exercise on a daily basis, the campaign will convey a message of a fun and healthy life through social and mass media, first to young people and then to the wider community. The fun and healthy messages include five elements: regular exercise, exercising enough, exercising based on science, exercising at the right time and exercising together.

“Herbalife Viet Nam has been a supporter of Viet Nam sports over the past ten years, through various sports events and nutrition training programs, to help improve Viet Nam's top athletes' sports performance, as well as promoting active lives in the community,” said Le Thi Hoang Yen, Vice Director of the Vietnam General Department of Sports.

“Regular exercise combined with good nutrition is among the key elements enabling us to stay healthier and improve our long-term wellbeing goals. We hope that, through this campaign, we can help raise the general public’s awareness, especially among millennials and Gen Z, of the importance of regular physical exercise, building a mindset of living active lives for more people in the long run,” said Vu Van Thang, General Manager for Herbalife Vietnam and Cambodia.

The campaign is expected to welcome the participation of several top athletes and famous artists in Viet Nam. — VNS