FLC announces new real estate brand
FLC Group on Wednesday announced the establishment of its real estate brand FLCHomes with four main products including Beach & Golf Resort, Residences, Retail & Office and Green Eco.
FLC said it established FLCHomes Real Estate Investment and Development Company in March with key leaders who were from the group’s marketing department with an aim to create an ecosystem of property products.
Accordingly, the FLC Beach & Golf Resort would be its key product thanks to its investment ability in building big seaside resort and golf projects nationwide.
Its FLC Residences would include modern and synchronous urban areas such as FLC Tropical City Halong. The product was expected to be promoted in big cities in Viet Nam such as Sa Dec, Bac Giang, Thai Binh, Hai Phong, Soc Trang and Kontum this year.
FLC Retail & Office would offer office for lease and trade centres, especially new products such as hometel and officetel.
FLC Green Eco would be a special product of FLCHomes with strict requirements in terms of design and construction as well as high effectiveness in using energy and materials, reducing impacts on the environment.
The group said the building of a brand specialising in property would help FLC become more active in developing resources inherited from its parent company.
This would also help them gradually upgrade and standardise the quality of its products and services following local and international standards. — VNS
