New products launched by Coca-Cola and OREO brands. —  Photo Courtesy of OREO

Coca-Cola and OREO brands said they will team up to create two exclusive and limited-edition products: an OREO Coca-Cola sandwich cookie and Coca-Cola OREO zero sugar limited edition.

Inspired by besties around the world, the two iconic brands are, for a limited time, sparking celebration amongst besties with the launch of two products and several unique digital and physical experiences.

“Bringing together the playfulness of OREO and the Real Magic of Coca-Cola is unexpected, but also feels right because our brands are alike in so many ways,” said Oana Vlad, global vice president - Brand Strategy at The Coca-Cola Company.

“As a first-of-its-kind collaboration for both brands, we are thrilled for besties around the world to join us in celebrating new products, great experiences and unexpected moments of connection.”

OREO Coca-Cola sandwich cookie and Coca-Cola OREO zero sugar limited edition will be available for a limited time only and will offer unique experiences that celebrate the magic of teaming up with a bestie.

By scanning a QR code on Coca-Cola and the OREO brand products, consumers can follow the steps to explore ‘Bestie Mode’ and sync up music preferences with their bestie.

The new products will be available in local grocery stores and convenience stores in Viet Nam and other participating markets including the United States, Canada, China, Mexico, Brazil and more in September. — VNS