Vietnamese automaker VinFast on Tuesday announced it will launch new premium cars, covering all segments from small sedans and multi-purpose sports vehicles to family cars.
Under the theme ‘For Vietnamese people and by Vietnamese people,’ VinFast continues to hold the contest ‘Choosing lovely car with VinFast – 3’ to find the best designs for its premium cars from 35 drawings by leading world brands.
Following its first line of cars – Lux, short for "Luxury," for the high-end segment – VinFast plans to debut the Pre line – abbreviated for "Premium" – by 2020, with the aim of introducing world-class cars in a popular price segment to more widely meet customer needs.
The Pre series will initially consist of seven models, covering all grades A, B, C and D. Grades A and B have one hatchback and one crossover (CUV) model; class C will have one sedan model and one CUV sample; and class D will have one sedan, one Sport Utility Vehicle (SUV) and one family car.
VinFast said it would continue to work closely with famous Italian auto designers including Ital Design, Torino Design and Pininfarina. The Pre series will also be produced on the world’s leading technology application line, with a commitment to roll out quality products to the market under VinFast’s motto "Style - Safety - Innovation - Pioneer".
Deputy President and CEO of VinFast Nguyen Viet Quang said with the mission of introducing high quality products to the market and making a contribution to the development of Viet Nam’s automobile industry, VinFast was focused on expanding its product portfolio to better meet the travel needs of separate customer groups.
“The launch of the Pre series with seven new models, spread across all segments, from small cars to sport utility vehicles and family cars, will realise this goal,” Quang said.
To start the development of the new models, VinFast continues to call on the community to contribute ideas for design sketches. During the period from January 15 to the end of January 24 this year, consumers can vote for their seven favourite designs for each model at http://www.binhchonmauxe.vinfast.vn.
Each model will have five choices, shown from different angles so consumers can make informed choices.
The contest’s awards are valued at a total of nearly VND800 million. One first prize will be a VinFast Fadil Car; four second prizes will be a Kalra Lithium electric motorbike each; 20 third prizes will be Vsmart Active 1+ phones; and 100 encouraging prizes will be VND1 million VinID Giftcards.
In the contest “Choosing lovely car with VinFast-2”, which was organised from March 8-18 last year, two models of electric car and a small sedan from Ital Design have been voted the favourite by Vietnamese people. Nearly 300,000 people took part in the contest. — VNS