Ford Ranger named best pick-up

Friday, Mar 10, 2023 09:08

A Ford Ranger. The car was named “Best 4x4 and Pick-up” by the Women’s World Car of the Year judges. — Photo Courtesy Ford Vietnam

The Ford Ranger has been recently named the “Best 4x4 and Pick-up” by the Women’s World Car of the Year judges.

Women’s World Car of the Year is voted on by a jury comprising 63 women motoring journalists from 45 countries across five continents who make up the automotive industry’s only all-female jury.

Vehicles across six categories are assessed for safety, driving, comfort, technology, design, efficiency, impact on the environment, and value for money.

“Having worked on the new Ranger right from the beginning, I know how much customer feedback was poured into the truck to ensure it was fit for work, family, and play. And, as a mother, I can fully appreciate the truck’s practicality and advanced driver assistance systems. Thank you to the Women’s World Car of the Year jury for this award, which recognises Ranger’s global appeal and ultimate capability,” said Natasha Milner, platform program manager, Ranger and Everest.

First revealed in 2021 and launched in 2022, the multi-award-winning Ranger line-up runs from the hard-working XL to the Ranger Raptor performance pickup.

Available with a variety of powertrains, from the proven 2.0L Bi-Turbo to a single turbo variant and the new 3.0-litre V6 turbodiesel, Ranger offers buyers plenty of choice. New features on the Ranger include outboard dampers for enhanced ride control, a box step for easy access into the load box, enhanced selectable drive modes and a new on-demand four-wheel drive system.

Ranger was designed and engineered off the back of real-world customer feedback, with the team conducting more than 5,000 interviews across multiple countries. Ranger underwent millions of kilometers of testing across 10 different countries to ensure it meets, or exceeds customer standards for capability, quality, reliability, and durability.

In Viet Nam, Ranger is the best-seller pickup with nearly 16,500 units sold in 2022, an increase of 5 per cent year on year. Ranger accounts for 70 per cent of the pick-up market share in Viet Nam.

Women’s World Car of the Year is the only car awards group in the world comprised exclusively of women motoring journalists. It was created by New Zealand motoring journalist Sandy Myhre in 2009. The objective of the awards is to highlight the role of woman in the car world and also to choose the best cars of the year. — VNS


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