Google facilitating growth of Viet Nam’s game industry

Sunday, Jun 06, 2021 13:46

A man programming a game. Google, in collaboration with leading game companies and experts, held a series of Think Games Vietnam to help promote the country's game industry. — Photo trainghiemso.vn

Google, in collaboration with leading game companies and experts, held a series of Think Games Vietnam events last week.

It also announced intensive programmes to better support Vietnamese online game developers in international markets.

Tram Nguyen, Country Director for Laos, Cambodia and Viet Nam at Google Asia-Pacific, said it recently launched the GameCamp project and the Gaming Growth Lab programme for game developers in Viet Nam.

Google hopes to see breakthrough growth in Viet Nam’s game industry in international markets and turn it into a major foreign currency earner, contributing to economic recovery during and after the pandemic, she said.

Google has diversified workforce training activities for Viet Nam’s game industry at all levels. It also helped content developers find success via Google Play, a platform with over two billion users in more than 190 countries and territories.

According to the App Annie 2020 rankings, Vietnamese game companies ranked seventh in terms of downloads worldwide. For every 25 games downloaded, one is made by a Vietnamese company.

Since 2015, five Vietnamese companies have been on the list of the leading game developers in Southeast Asia and the Pacific in terms of downloads, as announced by App Annie. — VNS

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