Tightening market management on traditional and digital trade

Monday, Apr 05, 2021 08:08

Market management force strengthens work fighting counterfeit goods. — Photo thanglong.chinhphu.vn

The General Department of Market Surveillance under the Ministry of Industry and Trade said that the market management force would focus on fighting counterfeit goods, goods that infringe intellectual property rights and goods of unknown origin on both traditional trade and digital platforms from Thursday (April 1) to the end of December 2025.

The General Department of Market Surveillance has issued Decision 888/QD-TCQLTT on a plan to fight and prevent counterfeit goods, goods of unknown origin and goods infringing intellectual property rights for the 2021 - 2025 period.

Tran Huu Linh, director general of the General Department for Market Surveillance, said that the goal of this plan was to communicate and guide the law in combination with the signing of commitments with traditional as well as e-commerce businesses, organisers and managers of wet markets, trade centres, streets, wards, communes, villages, and craft villages.

This aimed to raise awareness and responsibility in obeying law in production and business activities. Linh affirmed that this was a long-term plan, with specific goals for each year.

With specific plans, it is expected that by 2021, all supermarkets and commercial centres in 12 major cities and provinces will not do trade counterfeit goods, goods of unknown origin and goods that infringe intellectual property rights.

Along with that, e-commerce trading floors including Lazada, Tiki, Shopee, Sendo, Hotdeal and major e-commerce sites including FPT Shop, Dien may xanh, The gioi di dong, Zalora, Lotte, and Zanado all signed commitments to not trade in counterfeit goods, goods of unknown origin and goods that infringe intellectual property rights.

In addition, 60 per cent of businesses will be encouraged to sign commitments not to trade such goods and not repeat infringements.

Recently, the market management forces have investigated and closed a series of establishments and warehouses producing fake goods.

On March 30, Team 368 co-ordinated with the Market Management Team 1 and 14, Ha Noi Market Management Department to seize hundreds of product codes covering thousands of products from clothing, household appliances to low-quality cosmetics, which are mainly traded through social networks and livestreams, at Bang Y village, Son Da commune, Ba Vi District, Ha Noi.

On March 29, Market Management Team 16, Ha Noi Market Management Department, discovered a warehouse containing more than 3,000 fake footwear products of brands including Christian Dior, Chanel, Gucci, Burberry, Adidas, and Hermes in Long Bien District. — VNS

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