An e-commerce platform for high quality Vietnamese goods launched earlier this year. HCM City aims to develop e-commerce and mobile commerce. – VNA Photo My Phuong

HCM City aims to develop mobile commerce and expand e-commerce coverage in domestic markets until 2030, focusing on high quality platforms and co-operation between platforms and businesses.

According to a recently approved programme on developing e-commerce in the city, HCM City is focusing more on having high quality e-commerce platforms with high customer trust, rather than just chasing numbers, as well as having more well-developed specialised e-commerce platforms.

The specialised platforms are to co-operate closely with traditional distribution networks to form omni-channels, capable of offering high quality customer service across different channels.

The city also aims to encourage more e-commerce transactions between individuals on social media and online payment, as well as develop logistics for e-commerce delivery.

More networking opportunities will be created to connect manufacturers with platforms, as well as HCM City to other provinces.

From 2026 to 2030, the city will focus on assisting e-commerce businesses in Viet Nam to expand to international markets and apply modern technologies to satisfy mobile shopping demand.

The Department of Industry and Trade is working with other departments and authorities to advise the city on building a comprehensive plan to develop the city’s e-commerce for 2021 – 2025.

Viet Nam’s e-commerce in 2020 grew by 18 per cent compared to 2019, at US$11.8 billion. COVID-19 has led to many businesses and customers deciding to sell and buy online. – VNS