Visitors look at handicraft items at Việt Nam pavilion in Milan, Italy. — VNA/VNS Photo

Vietnamese handicraft producers are among nearly 2,600 companies from 86 countries taking part in "Artigiano in Fiera", an international craft exhibition running in Milan, Italy from December 2 to 10.

The Việt Nam pavilion showcased high-quality decorative items and silk products from eight companies of Hà Nội, including Musa Pacta One Member Ltd Co, Việt Nam Handicraft Co Ltd, Hanhsilk Joint Stock Company and Hương Anh Handicraft Trading and Production Co Ltd.

The pavilion, along with booths of some Vietnamese companies attending separately, attracted crowds of visitors right from the opening day.

This is a good opportunity for Vietnamese enterprises to expand their customer network and learn more about foreign businesses’ experience, thereby improving the quality and design of their products to meet the tastes of European consumers.

At a working session with Vietnamese Ambassador to Italy Dương Hải Hưng, Antonio Intiglietta, President and CEO of Gestione Fiere, the organiser of the event, appreciated Việt Nam's participation at the event, noting that the Southeast Asian country's strong products are ceramics and silk products. He also said that he would visit Việt Nam in the near future to coordinate with and support Việt Nam to take part in next year’s edition.

The two sides discussed a number of specific activities and preparations that need to be implemented regarding Việt Nam's participation at the fair in the coming years.

The "Artigiano in Fiera" is the biggest event for handicraft businesses worldwide held since 1996 where artisans from all over the world show their typical products. — VNS