Traveloka announces Ninh Dương Lan Ngọc as Traveloka Vietnam brand ambassador

Friday, May 10, 2024 17:45

Traveloka, Southeast Asia's leading travel platform, is pleased to announce the appointment of actress Ninh Dương Lan Ngọc as its new Brand Ambassador for Việt Nam. — Photo courtesy of Traveloka

Traveloka, Southeast Asia's leading travel platform, is pleased to announce the appointment of actress Ninh Dương Lan Ngọc as its new Brand Ambassador for Việt Nam.

This collaboration with Việt Nam's famous “Screen Pearl” signifies a strategic move, empowering customers to embrace their travel aspirations and embark on unforgettable journeys within Việt Nam, as well as destinations worldwide.

In celebration of the announcement of its new Brand Ambassador, Ngọc, Traveloka introduces promotional programmes totaling up to VNĐ1.5 million to empower new users to travel in the true spirit of “Think Travel, Think Traveloka”. These programmes offer discounts on all Traveloka products including Flight, Hotel, Bus, Xperience and many more, encouraging new users to embark on exciting journeys in Việt Nam and international destinations.

The partnership between Traveloka and the A-list star Ngọc showcases a harmonious alignment of values and goals, as both Traveloka and Ngọc share a common vision and purposes.

Iko Putera, CEO of Transport Traveloka, said: “Ngọc's appointment as our brand ambassador marks a pivotal moment for Traveloka, showcasing our dedication to simplifying travel and empowering customers to seize their travel aspirations. Her courage, resilience, and adaptability mirror Traveloka's ethos, resonating with travelers worldwide. With Ngọc's vibrant persona and deep ties to the Vietnamese community, our partnership strategically positions us to enhance our offerings and convenience for Vietnamese travelers. Together, we're set to redefine the travel experience in Việt Nam and beyond, making every journey seamless and unforgettable.”

In partnership with Traveloka, she’s now spreading the joy of living life to its fullest by inviting people to experience the world with her. For the actress, travel is an exploration and a therapeutic experience, fostering personal healing and meaningful connections with others.

The General Statistics Office reported over 4.6 million international arrivals in the first quarter of the year, a 72 per cent rise from last year and a 3.2 per cent increase from 2019 pre-pandemic levels. These figures demonstrate the recovery and growth of Việt Nam's tourism industry post-COVID-19, showcasing the immense potential of this market.

In 2024, Việt Nam targets 18 million international arrivals and 110 million domestic travelers, aiming for a total tourism revenue of VNĐ850 trillion. To achieve this goal, travel platforms like Traveloka are pivotal in promoting tourism while offering seamless, user-friendly experiences. — VNS

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