Mondelez ranked among most attractive employer brands

Mondelez Kinh Do Vietnam is named among most attractive employer in 2022. — Photo Courtesy of Monelez Kinh Do Vietnam

Snack producer Mondelez Kinh Do Vietnam has been named one of the 50 most attractive employer brands for Vietnamese students in 2022, according to a survey.

This is the first year that Mondelez Kinh Do Vietnam has been named. The company was ranked the 11th most attractive employer for Engineering – Mechanical – Manufacturing and ranked 12th in the Economics – Management – Commerce field.

The survey was conducted among more than 13,667 Vietnamese students of 10 majors from 120 universities across the country to measure employer attractiveness to students.

The ranking method is based on the results of Vietnamese students' votes on each employer brand through five stages of talent attraction - awareness, interest, action, desire and first choice.

The survey was conducted by INTAGE Vietnam, a research consultancy company associated with Anphabe.

Mondelez Kinh Do is well-known for its training programmes to develop local talent. In 2020, the company enhanced its commitments to develop and nourish young Vietnamese talent as future-ready and end-to-end leaders through strategic internship and management trainee programmes, as well as regional student competitions. In 2021, they welcomed 12 management trainees and 12 interns under the Southeast Asia program for early careers. Over the past year, the company has established more than 30 partnerships in the country with top universities, student clubs and organizations, and in the digital space.

With a strategy of sustainable business growth in Viet Nam, Mondelez Kinh Do has also been named by Anphabe as part of the “Top 100 Viet Nam Best Places to Work” for many consecutive years and been recognized as part of the “Top 10 Representatives with Happiness at Work 2021”.

Mondelēz International is the largest snack company in the world, and the only US company in the confectionery market in Viet Nam to supply all types of biscuits, fresh breads, sponge cakes, mooncakes, chocolate, and other confectionery. The Kinh Do brand was acquired in 2015 and became a brand of Mondelēz International. — VNS