LOTTE Mart and Khanh Hoa newspaper donate relief materials to people in Suoi Cat Commune in Khanh Hoa Province’s Cam Lam District.
After calling on sponsors, partners and employees to contribute to the "Warm hearts" programme, LOTTE Mart handed over relief materials to more than 600 victims of storms in Khánh Hòa and Phu Yen provinces on November 25 and 26.
The two south-central coastal provinces were hit badly by Typhoon Damrey earlier this month and then Storm Kaikui.
Each pack worth VND500,000 consisted of rice, instant noodles or rice noodles, milk, cereals, cooking oil, sugar, fish sauce, and a rechargeable lamp.
In Khanh Hoa on November 25 LOTTE Mart together with Khánh Hòa newspaper donated relief materials worth over VND200 million to 400 people in Van Phu Commune (Van Ninh) and Suoi Cat Commune (Cam Lam).
They were handed over by Thai Thị Le Hang, deputy editor in chief of the newspaper, Doan Diep Binh, head of PR and events at LOTTE Mart Vietnam, Tran Anh Vu, administrative head at LOTTE Mart Nha Trang and other employees of the two organisations.
Doan Diep Bình of LOTTE Mart Vietnam, hand over relief materials to storm victims in Xuan Phuoc Commune, Dong Xuan District, Phu Yen Province.
Van Phu Commune leader said that Damrey had caused major damage to houses and livelihoods in the area. Every house was in fact damaged to one extent or another, with 51 being destroyed and 97 losing 50-70 per cent of their roofs.
It had also caused severe damage to crops, inundating 60ha of rice and 60ha of cash crops and perennial crops, he said.
In Phu Yen, LOTTE Mart together with Phu Yen newspaper donated relief materials worth VND100 million to 200 families in An Hiep Commune (Tuy An District) and Xuan Phuoc Commune (Dong Xuan District) on November 26.
The handover ceremony was attended by Dao Pham Hoang Quyen, deputy editor in chief of the newspaper, Binh and Vu from LOTTE Mart and the two organisations’ employees.
The relief programme was organised by the Choice L Fund launched by LOTTE Mart last May.
LOTTE has sincerely thanked all its partners and customers who made donations, responded to its “The leaves protect tattered ones” and “Love your neighbours like yourself” programmes, and joined hands with it to provide succour to victims of storms.
The contributions, whether small or large, show kindness of heart and solidarity for building a better future, it said.
Storm victims in Suoi Cat Commune, Cam Lam District, are happy to receive relief materials from LOTTE Mart.
Besides donations in cash, LOTTE also received contributions in kind from partners such as Acecook Viet Nam, Vifon, and Vinh Phat Company to provide succour to storm victims.
“The donations to residents in Khanh Hoa and Phu Yen provinces are meant to encourage them as well as offer them practical support by customers and staff of LOTTE Mart Vietnam,” Biinh said.
“We hope that people there will soon overcome the difficulties and stabilise their lives."
Earlier, to help people overcome the aftermath of the storms, LOTTE Mart launched the "Warm Hearts" programme calling for donations from sponsors and customers at its 13 shopping centres and hypermarkets nation-wide.
It has also increased supply, promised not to increase the prices of vegetables, and even sold some items at subsidised prices in Khanh Hoa Province.
Along with its business activities, LOTTE Mart always attaches great importance to its CSR, actively contributing to the community with many large, meaningful charitable programmes such as the establishment of the Choice L Fund, award of scholarships to students, sponsorship of Operation Smile for performing free surgeries on children with cleft lips and palate and providing relief to people in Quang Binh and Ha Tinh provinces last year.
With its CSR motto of "Power of Vietnam", LOTTE is committed to joining hands with suppliers, partners, local government agencies and staff and gradually taking on CSR as a commitment to a better future for Viet Nam.