Representatives from ten Korean companie shared insights on brand violations in various markets, including Việt Nam.
The Vietnam Directorate of Market Surveillance (DMS) has collaborated with the Korean Intellectual Property Office (KIPO) and Korean Intellectual Property Protection Agency (KOIPA) to host a workshop discussing counterfeits of those from the Republic of Korea (RoK)’s brands in Việt Nam.
At the event held in Hà Nội on Thursday, representatives from ten Korean companies, namely Everpia, Samsung, aT, Amore, Cuckoo, CJ, Dorco, Lines, Hyundai, and Iconix, shared insights on brand violations in various markets, including Việt Nam. They provided specific indicators and methods to distinguish genuine from counterfeit products for each brand, assisting authorities in identifying and intercepting these unauthorised replicas.
KIPO Director Jeong In-sik said that counterfeit goods not only undermine business operations but also endanger Vietnamese consumer health and safety. He noted that this issue extends beyond national borders, affecting the entire global supply chain.
DMS Director General Trần Hữu Linh acknowledged the robust economic and trade relations between Việt Nam and the RoK and noted that Korean products have never been as popular in Việt Nam as they are today.
Praising the RoK’s initiative in organising this workshop to enhance the knowledge of functional agencies in differentiating genuine from counterfeit goods, he affirmed the DMS is committed to collaborating with other Vietnamese agencies and Korean businesses to detect and prevent counterfeit-related issues.
Earlier, on Wednesday, Linh held discussions with a delegation from KIPO and KOIPA to discuss the prevalence of counterfeit RoK products in Việt Nam and measures to tackle it. — VNA/VNS