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survey

63% of Vietnamese consumers expected to increase spending on essential goods in 2025

63% of Vietnamese consumers expected to increase spending on essential goods in 2025

According to PwC''s 2024 Asia-Pacific Consumer Insights Survey, 63 per cent of Vietnamese consumers plan to increase their spending on essential goods over the next 12 months, followed by clothing (52 per cent) and healthcare products (48 per cent).
Technology adoption high within Vietnamese businesses, survey

Technology adoption high within Vietnamese businesses, survey

Seventy-four per cent of survey respondents from Việt Nam said their business or employer had a digital strategy, compared to an Asia-Pacific average of 63 per cent.
Việt Nam among the most sought-after emerging markets: survey

Việt Nam among the most sought-after emerging markets: survey

According to a survey done by CBRE in November and December, Việt Nam is just behind India in terms of attractiveness to investors.
67% of Vietnamese professionals optimistic about pay raise prospects in 2024

67% of Vietnamese professionals optimistic about pay raise prospects in 2024

The recent Salary Survey 2024 conducted by Robert Walters, one of the world''s leading specialist professional recruitment consultancies, showed 62 per cent of respondents expressing optimism regarding the availability of new and promising job opportunities.
Việt Nam emerges as frontrunner in B2B sales on credit: report

Việt Nam emerges as frontrunner in B2B sales on credit: report

Việt Nam has emerged as a frontrunner in B2B sales on credit, boasting a 67 per cent ratio, surpassing the 51 per cent average in Asia, reported a recently-revealed Atradius Payment Practices Barometer survey.
Vietnamese companies to raise salaries this year more than foreign firms

Vietnamese companies to raise salaries this year more than foreign firms

The overall salary increase this year is 7.9 per cent at local companies, 0.2 percentage points higher than last year.
Việt Nam employers target above market benefit strategies to win talent war

Việt Nam employers target “above market” benefit strategies to win talent war

The survey found that competition for talent (60 per cent) is the most important factor influencing organisations’ benefits strategies in Việt Nam.
Only a 5th of companies prepared against major risks: survey

Only a 5th of companies prepared against major risks: survey

Less than one in five (18 per cent) organisations in Việt Nam are confident they are ready to face current and future risks, a survey conducted by Willis Towers Watson, a leading global advisory, broking and solutions company, has found.
Vietnamese people optimistic about personal finances, anxieties remain about the cost of managing health

Vietnamese people optimistic about personal finances, anxieties remain about the cost of managing health

A total of 7,224 people, aged 25 to 60 years old, were surveyed in late December 2022 and early January 2023. In Viet Nam, 1,015 people were surveyed. Each respondent either owns insurance or intends to buy insurance.
Digitalisation and innovation spur Vietnamese small businesses on expansion

Digitalisation and innovation spur Vietnamese small businesses on expansion

CPA Australia’s latest Asia-Pacific Small Business Survey shows Vietnamese small businesses’ swift recovery from the COVID-19 pandemic helped pave the way for growth last year. This momentum is expected to continue, with 83 per cent of Vietnamese respondents expecting their...
Vietnamese eye family vacations in 2023: Agoda

Vietnamese eye family vacations in 2023: Agoda

Viet Nam is among the top three markets where residents plan to travel with the whole family in the coming year, a new survey by Agoda revealed.
Companies improve employee compensation schemes, raise salaries: survey

Companies improve employee compensation schemes, raise salaries: survey

Despite a challenging business environment, many companies have improved employee compensation schemes compared to 2021, according to the Vietnam Best Places to Work survey.
Companies pay same starting salary for new graduates from VN and abroad

Companies pay same starting salary for new graduates from VN and abroad

For the first time in many years, the starting salary of new graduates from Vietnamese universities and overseas universities is the same (about VND10.6 million, or US$443.5, per month), according to the Talent-Mercer Total Remuneration Survey (TRS) 2022.
Remarkable economic recovery drives hiring intentions in H2

Remarkable economic recovery drives hiring intentions in H2

Thanks to the Government''s timely and practical support policies, businesses in Viet Nam have been flexibly and proactively adapting to the new normal and maintaining a strong recovery momentum post pandemic, the survey has revealed. 
Consumer goods and services survey to start

Consumer goods and services survey to start

The Vietnam Consumer Protection Association (VCPA) will start a survey programme for consumer-trusted goods and services in 2022.