The approval granted recently by the HCM City People''s Committee to
carry advertisement hoardings on buses is expected to bring in hundreds
of billions of dong to the city''s coffers.
In an imperfect competitive environment with asymmetrical information
that we have today, advertisement is a marketing tactic that plays an
important role in the existence and development of most enterprises.
A wide range of equipment, technologies and products in the cosmetics,
beauty, hair and spa industries are on display at Cosmobeaute Vietnam
2014, which opened in HCM City on Thursday.