In the coming year, the value of Vietnamese goods sold into modern retail system Aeon Group (Japan) will likely reach US$0.5 billion and is expected to reach $1 billion in the next five years.
Entering global distribution networks is something VN businesses should strive for to take advantage of their highly competitive products, experts told a conference held on Tuesday.
To gain entry to the Japanese market, Vietnamese firms should pay attention to two factors, quality and price, experts told a roundtable on “Selling products to Japanese market” in HCM City on Wednesday.
Local companies should add more value to their products before selling them to foreign distribution channels. They should not focus too much on cheap prices or low labour cost that does not generate real value for the products.
