The Blockchain Festival to be organised in HCM City on May 24-25 is expected to open up new opportunities to develop the world’s leading software platform for digital assets and cryptocurrencies in Viet Nam.
Earlier this month Japanese multinational media and digital marketing
communications firm Dentsu Aegis Network signed an agreement to acquire a
stake in Emerald Co. Ltd, a leading full service digital marketing
agency in Viet Nam.
The public relations industry in Viet Nam has huge potential to develop,
but a legal framework and code of practice are needed to ensure healthy
development of the industry, according to experts.