Tags Givral Mooncake producers begin selling well before Mid-Autumn Festival Tuesday, Sep 08, 2020 The Mid-Autumn Festival is a time for mooncakes, a baked pastry that symbolises family res and which is traditionally consumed as part of the celebrations. Moon cakes hit the market early Tuesday, Aug 16, 2016 A variety of moon cakes have hit the market with more than a month to go for the Mid-Autumn Festival.