A new coffee roastery factory that meets international standards will be built at Phú Mỹ II Industrial Zone in the southern province of Bà Rịa – Vũng Tàu by Highlands Coffee Service JSC.
After 23 years of founding and growth, Highlands Coffee has refreshed the brand’s logo, unveiling the new promise “Highlands Coffee® Is Ours” which signifies its community-driven purpose.
The Vietnamese coffee market is considered very promising estimated to grow at 15 per cent through 2020. The question now is if Vietnamese chains can grab the opportunities d by the withdrawal of foreign brands.