“The number of more than 1,200 is the biggest in history in terms of customers coming to any sales event of Phu My Hung” the corporation said.

All condos and shops were sold out in just one morning.

Phu My Hung Midtown, a magnet attracting foreign intellectuals

Saying why they decided to buy in Phu My Hung Midtown, most customers explained that it is a modern complex with many amenities and services.

Furthermore, all of these services and amenities are available at three different levels: in the apartment buildings, in the complex and in Phu My Hung City Centre.

Not only locals but also foreigners like to buy condos with multiple amenities like this.

Of those customers who bought condos at The Grande, and 20 per cent of them were foreigners. And foreigners also accounted for 25 per cent of the Symphony successful transactions. Some even flied from other countries like Singapore, Japan, Korea, Taiwan, etc. to grasp the ownership opportunity at the first complex Phu My Hung cooperating with three Japanese leading developers — Daiwa House Group, Nomura Real Estate Group and Sumitomo Forestry Group.

Foreigners said they like Phu My Hung Midtown thanks to its convenient living conditions and the fact they are going to be developed to the same standard as in developed countries.

To ensure that the project meets international standards, the developer has focused on each metre of the construction. Many materials are imported from the EU.

Good security and after-sales service are also factors persuading them to buy.

Furthermore, Phu My Hung Midtown is being developed near a healthcare hub that has international hospitals and clinics, international and domestic schools and a financial centre.

To create a civilised community, developer is careful in choosing its customers.

Customers who want to buy condos at Phu My Hung Midtown have to send in an application with their information. The final list will be chosen by the developers.

“Three thousand applications have been received for The Symphony,” the company said.

“But only 1,800 were chosen, and 1,200 of them were invited to the event due to the limited size of the event hall. The remaining 600 will be transferred to the next phase launch.”

This careful filtering is reasonable since neighbours are an important consideration when buyers invest money in a house. Besides having safe living conditions with many amenities, customers also want to live in a community with friendly and civilised neighbours.

The developer believes having an intellectual community is another advantage that has helped the project win over the market.

This is an intangible but very important aspect, they said, considering why Phu My Hung City Center is the largest expats hub in HCM City with more than 15,000 foreign residents. — VNS