Lychees are regarded as precious fruit in Viet Nam. It is exported to many countries including Australia, US and France. — Photo ykhoaviet.vn

HA NOI (Biz Hub) — Vietnamese lychees will be further shipped to France and distributed through Thanh Binh Jeune Company's supermarkets in Paris and Lyon this year, General Director of the company Ngo Minh Duong said.

About two to three tonnes of the fruit will be shipped. The company's first batch of nearly 600kg of lychees, exported to France early this month, was sold in three days. The second batch is selling well, thanks to the sweetness and freshness of the fruits.

At the Thanh Binh Jeune supermarkets in France, the fruit was selling for 9.9 euro per kilogram. This price is quite high compared with other fruits grown in France or imported ones such as apples, oranges, mandarins and plums, besides canary melons. However, Vietnamese lychees are selling well because many overseas Vietnamese people living in France visit the supermarkets to buy it.

Duong said his company introduced the Vietnamese fruit to French customers on the occasion of the Viet Nam – France Friendship Day, held in Montreuil City on June 6.

Following the lychee imports, Thanh Binh Jeune Company will co-ordinate with the Vietnamese Embassy in France to import Hung Yen longans.

The company director said there was potential for exporting Vietnamese fruits to France if they were treated and could be preserved for a long time.

Duong said the country's lychees, longans and Phu Quoc fish sauce should have trademarks to help the customers know their origin, building prestige and increasing the competitiveness of the Vietnamese products in the world market. — VNS