Leading food processor Vissan Joint Stock Company reported pre-tax profit of VND165.7 billion ($7.29 million) on revenues of VND3.9 trillion (US$171.78 million) for last year, an increase of 12 per cent and 6 per cent, its general director said.

Last year it produced 25,001 tonnes of pork and beef, up 13 per cent, and 19,009 tonnes of processed products, up 11 per cent.

General director Nguyen Ngoc An said since becoming a joint stock company in July 2016 the company had restructured its business and management in line with market trends.

Vissan targets profits of VND179 billion on sales of VND4.68 trillion this year.

Its fresh meat and processed food output are expected to increase respectively by more than 24 per cent to 31,094 tonnes and 15 per cent to 21,874 tonnes, he said.

The company would focus on research to make new products to offer customers more choices.

For Tet it has stocked up products worth VND650 billion, including 2,900 tonnes of pork, 31 per cent more than for Tet last year, 160 tonnes of beef (12 per cent) and 3,500 tonnes of processed foods (15 per cent).

Besides traditional products like sausages and meat pastes, it has launched many new products for Tet like lean meat paste in banana leaf, smoked pig legs, dried chicken with lemon leaves, many kinds of hot dogs, and shrimp/beef sausage.

From February 8 to 11 Vissan is offering discounts of 15 per cent on fresh pork at all its stores in the south. — VNS