Visitors at K Beauty Vietnam Expo last year. Saigon Beauty Show and this year’s K Beauty Vietnam Expo will be held in HCM City from September 5 to 7. — Photo courtesy of VEAS

The first Saigon Beauty Show will be held in HCM City from September 5 to 7.

Co-located with K Beauty Vietnam Expo, the event is expected to attract more than 100 exhibitors from South Korea and Southeast Asian countries.

It will showcase a wide range of products such as cosmetics, hair care, nail care and health products and spa, beauty and aesthetic equipment.

Displaying them will be leading international brands such as Elluks, Inkoa, Woosin Cosmetics, Pongdang, Banobagi, Medicare Domax, Erlin, Saenggreen, Enable International, and The Skin Master.

A B2B matchmaking programme will be held during the show.

With support from the Korea Trade and Investment Promotion Agency (KOTRA), more than 100 leading VIP buyers from Southeast Asian countries have been invited to the show to connect with the participating businesses.

To be held at GEM Centre in District 1, which has a large number of distributors, cosmetics shops, beauty salons, spas, hair salons, nail salons, makeup studios, and customers with high demand for beauty products, the show will be an ideal forum to strike business ties for Vietnamese and international enterprises.

It will be organised by the Korea International Exhibition Center and Minh Vi Exhibition and Advertisement Services Co., Ltd. — VNS